Technological advancements in the sector of non-invasive surgeries, a rapidly growing customer clique, rampant spread of social media, and an increasing number of clinics across the country have led to growing numbers of cosmetic procedures.
As profile photos and selfies for social media become a universal measure of beauty, most people have become even more acutely aware of the angles of their countenance. This means that fuller and more defined jawlines are key – resulting in jawline fillers becoming the popular contender for top spot on the list of popular cosmetic procedures. Here, botulinum toxin, in addition to being fabulous to give the skin a smoother and more radiant look, is being used by younger clients as a preventive treatment. Cosmetic procedures are destigmatised in the younger generation and clients wanting botulinum toxin are getting even younger than previous years.
Alongside the jawline, there has been an increase in the number of patients who want a change in the shape of their chin. Especially men are seeking fillers to get better definition between the outer mouth and chin.
Semi-permanent make-up or cosmetic tattooing for eyebrows and lips is also on the list of most popular treatment trends for the new year. The procedure involves microneedling organic make-up into the skin, creating a flawless complexion that lasts for weeks.
Liposuction and tummy tucks are also popular contenders for most popular treatment trends. These body contouring procedures along with other nonsurgical treatments such a temperature-based fat reduction, skin tightening, and radiofrequency have widely increased in popularity and accessibility. Since they are non-invasive, have smaller downtimes, are less painful and quick procedures, the patient numbers wanting these treatments are ever increasing. These treatments help the face, and body parts such as abdomen, buttocks, flanks, knees, thighs, arms, and backs. Under this umbrella, newer technologies are available that help build muscle mass and are growing in popularity.
The allure of botulinum toxin, injectable fillers and lip augmentation had been steadily growing since 2015 and continued to be popular last year. Thus, it seems that the industry will continue to see more fillers, smoother, plumper complexions, and a lot more clients wanting these procedures!
Regardless of trends, it is prudent and essential to always consult certified dermatologists and plastic surgeons for any procedures. If the past year has taught us anything, it’s that safety comes first.