Jaitwoc International Pvt. Ltd. has launched Root Botanié, India’s first gender-specific scalp microbiome care brand focused on hair and scalp wellness. The brand uses Ayurvedic science and biotechnology to actively treat hair fall, thinning, dandruff, and scalp issues in Indian cities.
A new era in scalp wellness
Root Botanié targets urban and suburban men and women dealing with stress, pollution, hormonal imbalances, and environmental damage. It addresses the root cause of hair problems by restoring balance to the scalp’s microbiome—an often neglected factor in hair health.
The brand offers gender-specific solutions that align with male and female biology to deliver longer-lasting and more effective results.
Root Botanié’s Folliwise™ collection features serums and microbiome-balancing capsules powered by clinically validated actives and Ayurvedic ingredients. The formulations feature Redensyl®, Procapil™, Anagain™, Salicylic Acid, Niacinamide, Vegan Collagen, Biotin, Bhringraj, Ashwagandha, Neem, Rosemary, and 50+ potent actives.
Gender-specific solutions
The women’s range treats hormonal and postpartum hair loss, pollution-damaged scalps, and follicle weakness caused by nutritional deficiencies. The men’s range addresses male pattern thinning, DHT-induced hair fall, stress-driven shedding, and scalp issues from sweat and urban lifestyle fatigue.
A scalp-first haircare system
Root Botanié also offers a complete daily care system with a Scalp Detox Spray, Anti-Pollution Dandruff Cleanser, Deep Nourish 360 Shampoo, and Ultra Smooth Conditioner. All products are sulphate-free, paraben-free, cruelty-free, and dermatologically tested for Indian hair types and climate conditions.
The brand promotes inside-out healing by offering a free personalised Hair Diet Plan after users complete the Hair & Scalp Quiz. This holistic approach combines targeted nutrition with topical treatments to support overall scalp health and hair recovery.
Eco-friendly commitment
Root Botanié strengthens its purpose with an environmental pledge through the #RBgogreencommunity campaign. The brand includes a free plant seed with every order to promote eco-conscious self-care.
So far, the campaign has distributed over 8,000 seeds, helped cultivate 3,000+ planters, and offset more than 1,000 kilograms of CO₂. Root Botanié™ invites customers to plant their seed, share it online with hashtags, and claim a 10% discount.