A growing proportion of patients now follow the rhinoplasty trend, requesting smaller, less noticeable nose reshaping procedures. Surgeons see demand shift from dramatic transformations toward refined, discrete changes. Practices report that many clients want results that do not attract attention to surgical work. This trend reflects broader patient preferences for natural‑looking outcomes and minimised procedural footprints. Focus on tip refinement ...
The International Society of Aesthetic Plastic Surgery (ISAPS) provided detailed statistics on aesthetic procedures worldwide at the organisation’s recent World Congress in Cartagena. Surgical and non-surgical cosmetic treatments grew by 3.4 per cent from the previous year to reach 34.9 million in 2023. Global aesthetic enhancement is evident in this growth. Analysing the data of the last four years, it ...
In today’s digital age, the world of plastic surgery business is undergoing a dramatic transformation. With social media influencers and sponsored content taking over, beauty standards have been skyrocketing to unrealistic heights. Ever noticed the differences in trends among nations’ plastic surgery standards? India isn’t mentioned nearly as much as South Korea and the US. Thus, Dr Sneha Shah reportedly ...