Social media trends are influencing beauty goals, and Hyderabad’s youth are walking into aesthetic clinics expecting looks that match Instagram filters, not real life. Influencers, filters, and global trends like “glass skin” have pushed beauty standards to an unrealistic level. For many in their twenties, it’s no longer about small touch-ups or natural enhancement. Instead, they are chasing flawless perfection, ...
Social media has become one of the first checkpoints for patients – even if they come through a strong personal reference. They will still check your Google reviews, scroll through your social media feeds, and analyse what you post or write – everything is visible and open to judgment. About three months ago, a distant relative of mine had a ...
Any idea how much social media influences people’s desire for cosmetic procedures? We constantly see images of picture-perfect models who seem to have it all, from Instagram to Snapchat. It is no surprise that this has led to an increase in the number of people seeking cosmetic procedures and treatments. However, a recent study has linked social media habits to ...
Every brand out there is talking about the value of having a social media presence and the returns it claims to reap. From grandchildren to grandparents, everyone is now active on some type of social media platform. Companies across various sectors are tapping into the potential of social media, but should medical practitioners jump on the bandwagon too? Social media ...
It’s a lockdown period for all! On the positive side, this is the time to get our minds running on strategies! Amid the novel coronavirus spread, it’s time to advance business continuity plans and enhance engagement with customers. A relatively young and inexpensive tool, social media certainly has a role to play. It can help the doctors, medical practices and ...
Aesthetic Medicine UK’s social media editor Chris Halpin shares his tips on saving the pennies when it comes to Facebook advertising. No matter how much you plan your content, you’ll never be able to reach your Facebook page’s entire audience in one go. Reports show the “organic reach” of posts on Facebook is usually 7%, meaning non-paid-for content only appears ...